Brief:

Follow previously created brand guidelines and build on the use of iconography, colour and illustration. Apply existing styles to website inside pages ensuring UX is simple and relatable to all. 

 

Challenge: 

Such a big site required personalisation of each page to ensure users remain engaged throughout before signing up.

Role:

Supporting designer. The role allowed me to work collaboratively with my Senior Designer to brain storm over user experience, custom web layouts and illustrations. 

Outcome: 

Playful site without a stuffy corporate banking feel. PinPoint's brand is relatable to all and the user experience is simple, broken down into clear steps, scenarios and diagrams. Seamlessly leading users to the sign up process.